Visualize real user paths with customer journey analytics software

Analyze how users move across your site from entry to exit, page by page, with customer journey analytics. Identify looping behaviors, uncover friction points, and understand how different paths unfold over time.

Interactive Depth (Level 6)
Group paths below %0%‸‸
9,017100% of matchedsessions
Paths After Anchor
100%
usermaven.com
9,017 sessions
7.21%
usermaven.com/pricing
650 sessions 1m 36s
2.56%
usermaven.com/signup
231 sessions 55s
1.57%
usermaven.com/features
142 sessions 1m 22s
0.95%
usermaven.com/contact
86 sessions 2m 4s

Powering fast-growing teams every day

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Gain clear insights into user behavior

Explore user journeys with clarity and control

Get a complete view of structured data, visual flows, and built-in controls to break down how users move across pages, sessions, and interactions.

Complete journey visibility

See how users move from entry to exit across your platform

Get a complete view of how users navigate your website and product, step by step. Track movement from first touch to final action across every session.

  • Track user movement across pages and sessions
  • See how journeys progress from entry to exit
  • Identify key steps users take before completing actions
Journey flowEntry to exit

Non-linear customer journeys

Users don’t always follow a straight path. We capture every interaction between the first visit and conversion, across multiple sessions.

Visited website
Viewed pricing
Read blog
Started trial
Upgraded to paid
Non-linear paths fully tracked

Journey mapping

Visualize user paths with interactive flow diagrams

Understand how users navigate your platform using visual journey maps. Switch between sunburst and sankey views to explore paths from different angles.

  • Visualize journeys using sunburst and sankey charts
  • Explore paths starting from different entry points
  • See how users navigate between pages and actions
Journey paths2 views
9,022sessions
Paths after anchor
100%
usermaven.com9,022
7.2%
/pricing6501m 36s
2.6%
/signup23155s
1.6%
/features1421m 22s

AI-powered insights

Surface patterns and trends across user journeys automatically

Get automated insights that highlight meaningful patterns in how users move through your platform. Spot friction, opportunities, and behavioral trends without manual analysis.

  • Detect patterns across different journey paths
  • Highlight trends in user movement and behavior
  • Surface insights without manual data exploration
AI insightsJourney analysis
Exit spike on /pricing → /signup pathDrop-off rate rose 38% this week, users are leaving before completing signup.
Blog readers convert 2.3× moreUsers who visit /blog before /pricing convert at 9.1% vs 3.9% average.
Shorten Monday journeys to lift conversionsMonday sessions run 40% longer — streamlining /pricing UX could recover ~1,200 signups/month.
Powered by Maven AI · Refreshed daily

Journey segmentation

Filter journeys by segments, users, and time ranges

Refine your view by focusing on specific groups of users or time windows. Apply saved segments and conditions to compare how different audiences navigate your platform.

  • Segment journeys by visitor, user, or company
  • Filter paths using saved segments and conditions
  • Compare behavior across different time ranges
Multi-level Analysis3 levels
12,847Entered funnel
4.8%Conversion rate
623Drop-off
EnteredConvertedRate
Home page12,8474,23132.9%
Blog3,10289228.8%
Pricing page4,2311,84743.6%
Multi-level breakdown · segment by page, user, or company

Real-time journey analytics

Track how journeys evolve as user activity happens

Access live journey data to see how users are interacting with your platform right now. Monitor page views, clicks, and navigation in real time without delays.

  • Monitor journeys as users navigate your platform
  • Track clicks, page views, and user interactions
  • View journey updates without delays or refresh
Live journey feedLive
Active users by page
5/home
4/pricing
2/blog
1/signup
A
→ /pricingPage view
just now
M
→ /signupClick
2s ago
R
→ /blogScroll
4s ago
S
→ /pricingPage view
7s ago
J
→ /featuresClick
11s ago
12 active sessions · updating in real time

Clients stories

Hear from teams using Usermaven every day

In Usermaven, we can look at a home page and easily see where the user went after that, or look at the contact page and see how the user got there before that. Having journeys, funnels, and lifecycle insights in one place helps us quickly identify friction points and improve retention across client accounts.

SM

Short Hills Design

Marketing Team

Case Study

Short Hills Design

Reduced churn risk by 37% with clearer user journey visibility

37%

less churn risk

29%

faster optimization cycles

34%

better onboarding progress

21%

more retained user value

Read full case study

More from our users

The journey's view in Usermaven made things click for us. We figured out exactly where users were branching out and going in different directions, especially during onboarding. That helped us fix a couple of confusing steps pretty quickly.

ZK

Lianne D.

Product manager

I used GA4 before this and honestly I was always confused. Too many reports, too much setup. With Usermaven, I just open it and I can see what’s happening. Way easier to follow and actually use day to day.

AR

Carlos M.

Founder, SaaS startup

I like that it’s simple but still powerful. The journey insights are super helpful, and the white-label option is a nice bonus for us since we share reports with clients. It just fits perfectly in our work flow.

MD

Miguel S.

Growth lead

FAQs

Frequently asked questions

What is customer journey analytics software?

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Who should use a customer journey analytics tool?

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Is Usermaven suitable as a user journey analytics software for growing teams?

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Can I view user journeys in real time?

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What insights can I get from user journeys?

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How customizable are the journey views?

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How is Usermaven user journeys different from GA4 path exploration?

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How are user journeys different from funnels in Usermaven?

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Who typically uses the user journeys feature?

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Explore Usermaven

Connect the full customer journey in one platform

Go beyond journey analysis with funnels, trends, and marketing attribution to understand how users engage, convert, and grow over time.

Still relying on assumptions about user behavior?

Get a clear view of user journeys, uncover friction points, and make better product decisions.

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